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Roles

Joshua Dacucos—Graphic Designer

Problem to Solve

Redesign and refresh company barber training manual.

Solution/Rationale

Led a complete rebrand that introduced refined visual elements and contemporary photography to establish a sharper, more modern aesthetic. Diagonal, blade-like forms were woven throughout the system—evoking the precision of barbering while adding dynamic tension and thematic cohesion to the refreshed identity.

Featured

Internal

MIAMI

FADES

Project/Campaign

Barber Training Manual

Roles

Joshua Dacucos—Graphic Designer

Task

Redesign and refresh company barber training manual.

Execution/Rationale

Led a complete rebrand that introduced refined visual elements and contemporary photography to establish a sharper, more modern aesthetic. Diagonal, blade-like forms were woven throughout the system—evoking the precision of barbering while adding dynamic tension and thematic cohesion to the refreshed identity.

Featured

Internal

MIAMI

FADES

Project/Campaign

Barber Training Manual

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